The design companies that caught our eye this year showed a willingness to grapple with some of the most complex problems of our time, from waste to cryptocurrency. Others made the list for simple, but indispensable, design solutions, including ergonomic keyboards, lightning-fast running shoes, and phone booths that make noisy open offices just a little more tolerable.
1. Nike
For vaporizing endurance running with shoes that reset the sport
Nike set the sports world ablaze when runners wearing versions of its Vaporfly shoes shattered marathon records. The shoes, which have carbon fiber plates and advanced foam that let runners rebound as much as 4% of their energy, were so fast, they were nearly banned from global competition. Now, Nike is capitalizing on the technology and is releasing different versions for marathon runners, everyday runners, and basketball players.
2. Webflow
For marching no-code web design into e-commerce
Recognize your brand’s excellence by applying to this year’s Brands That Matter Awards before the early-rate deadline, May 3.