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Some media outlets have argued that the impeachment hearings are a dud, because they lack flair. ‘The Daily Show’ fixes it like a plumber servicing a woman who’s home alone.

BY Joe Berkowitz1 minute read

What: A racy response to some media outlets’ odd impeachment coverage.

Who: The Daily Show with Trevor Noah.

Why we care: Are you not entertained? Apparently, that question is first and foremost in the minds of media outlets covering the Trump impeachment hearings.

One might expect this sort of thing from Fox News, where the company line (save for Chris Wallace’s commentary) is that the hearing is a boring snore you’d do well to ignore. More surprising, however, is that more historically impartial outlets such as NBC News have made the same argument.

One of the contributing factors in the 2016 election outcome is that network media was held in such consistent thrall by Trump’s hummingbird circus antics that they ignored more important, if relatively duller, stories along the way. It appears some of those outlets continue to prize spectacle over substance.

None of this has been lost on The Daily Show, however, a program that functions as both a form of media and a media watchdog. On Thursday night’s show, host Trevor Noah showed off the range of media outlets who have complained about the hearing’s lack of flair.

His solution to making the purportedly dry hearings more titillating? Throw in some sex!

Watch below as The Daily Show clowns on excitement-starved news channels by presenting the impeachment hearings as pornography. Hopefully, it adds the necessary “bow chicka bow wow” factor that the actual hearings so sorely lack.

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ABOUT THE AUTHOR

Joe Berkowitz is an opinion columnist at Fast Company. His latest book, American Cheese: An Indulgent Odyssey Through the Artisan Cheese World, is available from Harper Perennial. More


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