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You can thank the latest iOS 13 beta for the leak.

Apple will almost certainly unveil the iPhone 11 on September 10

[Photo: Xavier Wendling/Unsplash]

BY Michael Grothaus1 minute read

If you’re on the edge of your seat waiting for the unveiling of the next iPhone, good news: You don’t have long to go. Apple will almost certainly unveil its next flagship smartphone on Tuesday, September 10.

The September time frame was always a given, as was the fact that the iPhone 11 unveiling would happen in the first half of the month—that’s just how things have played out with iPhone launches for the last several years. But thanks to the latest iOS 13 beta build, we now know the expected unveiling date is set for the 10th. Why? Mac site iHelpBR found a screenshot in the latest beta of iOS 13 that was named “HoldForRelease.” That screenshot shows the iPhone’s home screen, and on it the Calendar app icon reads “Tuesday 10″–as in Tuesday, September 10, 2019.

While this isn’t explicit confirmation of the iPhone 11’s unveiling—well, who are we kidding? It’s confirmation of the iPhone 11’s unveiling date. Within the next two weeks (probably during the week of August 26-30), Apple will confirm this date when it sends out press invites. Apple always likes to get its iPhone event press invites out before Labor Day, which is September 2 this year. Doing so allows publications enough time to arrange travel plans for their journalists.

So on September 10, expect to see the iPhone 11 (which will replace the iPhone XR), as well as the iPhone 11 Pro (the iPhone XS replacement) and the iPhone 11 Pro Max (the iPhone XR Max replacement). Oh, and since we know pretty much for sure that September 10 is the date of the next iPhone unveiling, that gives us an idea of other key Apple dates in September:

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  • Tuesday, September 10: likely unveiling of the iPhone 11, iPhone 11 Pro, and iPhone 11 Pro Max
  • Friday, September 13: likely date pre-orders will begin for the iPhone 11, iPhone 11 Pro, and iPhone 11 Pro Max
  • Tuesday, September 17, or Wednesday, September 18: likely dates Apple will release the final versions of iOS 13, tvOS 13, and watchOS 6 to the public
  • Friday, September 20: likely date the iPhone 11, iPhone 11 Pro, and iPhone 11 Pro Max will go on sale

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ABOUT THE AUTHOR

Michael Grothaus is a novelist and author. He has written for Fast Company since 2013, where he's interviewed some of the tech industry’s most prominent leaders and writes about everything from Apple and artificial intelligence to the effects of technology on individuals and society. More


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