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This High-Seas Bourbon Baron Doesn't Mind Having A Few Bad Ideas

Trey Zoeller has a simple response to skeptics who think his process for aging whiskey aboard a ship is just a marketing gimmick: "Try it!" The founder of Jefferson's Bourbon, Zoeller isn't shy about innovating on an age-old craft, including in some ways that don't always pan out. "I never want to force an idea," he explains--but only after trying it first.
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Why Amanda Bynes is a good case study on how the media handles celebrity breakdowns

Following in the footsteps of Britney Spears and Lindsay Lohan, the former The Amanda Show and She's The Man star had a very public meltdown a few years ago. She recently addressed her former drug abuse and mental health issues in Paper Magazine's Break The Internet Issue. What role does the media play in exploiting these young stars' issues and should there be more responsibility when it comes to reporting on mental health? We react.

Why Amanda Bynes is a good case study on how the media handles celebrity breakdowns
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