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Taco Bell innovating with a giant Cheez-It? Sure.

Taco Bell has long been known for its fun and delicious brand collaborations, and the latest brings back snack nostalgia in the form of Cheez-Its! Check out this week’s ‘Brand Hit or Miss’ to find out why a Cheez-It 16 times the size of a regular cracker just might be the brand collaboration we all needed.
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