09-06-18

Nike and the art of politicizing a brand this NFL season

As the NFL begins its regular season, it’s expected that the debate around players who kneel during the National Anthem will continue. Especially after Colin Kaepernick, who led the protests, landed a spot in Nike’s Just Do It ad campaign, drawing tremendous praise and scorn.

Latest Videos

Why Hasan Minhaj says it is beautiful to be “one scroll away from being forgotten”

After landing his own Netflix special and making a historic speech at the White House Correspondents’ Dinner, Hasan Minhaj’s star continues to rise. Here’s how he defines personal success, and what he sees as the limitations of self-expression through social media.

Why Hasan Minhaj says it is beautiful to be “one scroll away from being forgotten”

Why Coca-Cola's new ad has gamers upset

Coke takes an epic swing at the esports community and misses with its latest ad titled "Real Magic," and late advertising legend David Kennedy, cofounder of Wieden+Kennedy, gives us a stylish and provocative history lesson. This is Fast Company's brand hit and miss of the week.

Why Coca-Cola's new ad has gamers upset

Rebooting the ‘Halloween’ movies is a challenge, but that’s what makes them fun

Jason Blum, founder of Blumhouse Productions and producer of the latest Michael Myers’ installment, ‘Halloween Kills,’ discusses the challenges of rebooting a franchise like ‘Halloween’ and how the movie tackles modern issues.

Rebooting the ‘Halloween’ movies is a challenge, but that’s what makes them fun

The struggle of (slowly) returning to office life

Almost two years into the pandemic and the return to the office is still experiencing issues. Willy Appelman presents Fast Comedy. Featuring Willy Appelman Written by Willy Appelman and Scott Mebus Directed/Edited by Willy Appelman Shot by Shannon Hughes Graphics by Tom A. Capps

The struggle of (slowly) returning to office life

2 Latinx trailblazers on overcoming obstacles and finding your superpower

The Pew Research Center found that the U.S. Hispanic population in 2020 accounted for 51% of the entire U.S. population growth that year. Despite the stats, Black and Hispanic workers are the most underrepresented in the highest-paying and most influential positions and overrepresented in roles such as assistants and laborers. It comes as no surprise that the number of Latinx-owned businesses are booming as entrepreneurs are starting their own ventures. Host Chris Denson speaks with Christine De La Rosa, CEO and cofounder of The People’s Ecosystem, and Emmy award-winning journalist and president at The Futuro Media Group Maria Hinojosa to discuss their journeys.

2 Latinx trailblazers on overcoming obstacles and finding your superpower

Maria Ressa on the future of journalism in the social media era

Filipino-American journalist, author, and cofounder and CEO of Rappler, Maria Ressa discusses how social networks have impacted journalism.

Maria Ressa on the future of journalism in the social media era

Behind the scenes at Nike’s brand-new LeBron James Innovation Center

Four and a half years in the making, Nike’s new 750,000-square-foot LeBron James Innovation Center in Beaverton, Oregon, marks the first time the company has ever combined apparel, shoe design, and athlete analysis all under one roof.

How Whoop is working toward an invisible fitness tracker

The team at Whoop Innovation Lab in Boston is obsessed with creating the smallest-ever fitness tracker. We took a behind-the-scenes look at how they're doing it and caught up with Whoop's founders, CEO Will Ahmed and director of mechanical engineering Aurelian Nicolae.

How Whoop is working toward an invisible fitness tracker

These 8 sustainable designs are fighting climate change

Climate change is wreaking havoc on the world. These challenges have made the work of designers more important than ever. The 2021 Innovation By Design Awards, which honor creativity in business, highlight some of the unique ways in which designers are approaching climate challenges. Here are eight standouts.

These 8 sustainable designs are fighting climate change

Tiffany & Co. somehow manages to make Jay-Z and Beyoncé kind of boring

James Bond returns for Heineken (again), and Tiffany & Co. somehow manages to waste the star power of Jay-Z and Beyoncé. This is Fast Company's brand hit & miss of the week.

Tiffany & Co. somehow manages to make Jay-Z and Beyoncé kind of boring

Impact

Only 2 of 52 top oil and gas companies have science-based climate targets

By 2030, the U.S. plastic industry will pollute more than coal

When these solar farms need their grass cut, they call in some woolly landscapers

News

NAACP takes ownership stake in machine-learning-powered startup Hello Alice

Truth Social, Trump’s new social media site, has a few TOS issues

Vita Coco cracks open a lukewarm IPO on the Nasdaq

Co.Design

Wind farms are America’s future. Here’s how to build them the right way

See the spectacular design on display at Lagos Design Week

This gleaming machine turns human poop into fertile soil

Work Life

How to celebrate big achievements when your entire team works remotely

The 3 crucial steps to building a perfect startup pitch

Make sure you research these 3 things before your next job interview