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How we used our close connection with our audience to create a more meaningful user experience

Brands are struggling to stand out in today's oversaturated media landscape. In order to be competitive, Fast Company decided to find out what problems readers were experiencing, and work to solve them by creating meaningful connections with them.
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2 Latinx trailblazers on overcoming obstacles and finding your superpower

The Pew Research Center found that the U.S. Hispanic population in 2020 accounted for 51% of the entire U.S. population growth that year. Despite the stats, Black and Hispanic workers are the most underrepresented in the highest-paying and most influential positions and overrepresented in roles such as assistants and laborers. It comes as no surprise that the number of Latinx-owned businesses are booming as entrepreneurs are starting their own ventures. Host Chris Denson speaks with Christine De La Rosa, CEO and cofounder of The People’s Ecosystem, and Emmy award-winning journalist and president at The Futuro Media Group Maria Hinojosa to discuss their journeys.

2 Latinx trailblazers on overcoming obstacles and finding your superpower
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