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How This World-Champion Runner Won In The Face Of Resentment

USA Track and Field athlete Justin Gatlin explains how he stayed focused at this year's world championships in London to defeat the favorite Usain Bolt in the 100-meter final, despite a frosty reception from the crowd.
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This breakthrough technology measures your attention and emotional response to content

SPARK Neuro is a neuroanalytics company that measures emotion and attention to optimize how successful a commerical or movie trailer can be. While focus groups can lead to bias, this new technology can reveal what you are engaged in with second-by-second precision, providing more accurate data points to provide to their clients. SPARK Neuro is starting with ads, and plans on broadening its focus to matters like politics and counter-terrorism.

This breakthrough technology measures your attention and emotional response to content
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