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Have viral challenges gone too far?

Viral challenges on social media blew up in 2013 with the likes of the Harlem shake, planking, and the ALS ice bucket challenge. More recent challenges have become more dangerous and irresponsible—some people are facing jail time for contaminating ice cream in grocery stores. Fast Company hit the streets of New York City to see if viral challenges have gone too far.
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Genies wants to make an Instagram avatar for everyone

In 2019, more of our lives take place online than ever before. With that comes the ability of digital self expression, and Genies is at the forefront of avatar popularity. Celebrities like Rhianna, Kyrie Irving, and and the Chainsmokers have embraced Genies' technology. Akash Nigam—Genies' CEO and cofounder—believes that everyone will have a digital representation of themselves. Nigam and his company plan to stay at the cutting edge of the digital avatar industry.

Genies wants to make an Instagram avatar for everyone
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