04-03-20

A K-pop star's 'joke' and Visa's revamped Olympic PSAs—the best and worst moves of the week

JYJ star Kim Jae-joong couldn’t resist making the world’s worst April Fools’ joke during a pandemic, and Visa acted quickly to enlist athletes for a PSA after the Tokyo Olympics were postponed to 2021. Here are the biggest hit and misses of the week.

Latest Videos

Jeff Bezos’s PR disaster and Patagonia fights restrictive voting—brand hit and miss of the week

Amazon pulls the PR equivalent of peeing in a bottle, and Patagonia donates a million dollars to fight restrictive voting laws.

Ben & Jerry's has successfully blended ice cream and activism for decades—here's how

At the intersection of activism and confectionary delight is none other than Ben & Jerry’s. The company has stood up for everything from climate change to same sex marriage to Black lives matter and defunding the police. And in June 2020, the brand took a bold stance against white supremacy, proving that in business, silence is no longer an option. Host Chris Denson spoke with Head of Global Activism Strategy Christopher Miller and Global Social Mission Officer Dave Rapaport about the realities of being a mission-driven brand and what they’re doing to change their internal culture to reflect the brand's own outward ideals.

Ben & Jerry's has successfully blended ice cream and activism for decades—here's how

Lil Nas X's devilishly good branding play and VW's painful April Fools joke

Lil Nas X courts controversy while expanding his personal brand with his latest song and music video and Volkswagen fails with its leaked April Fools Day joke on this week's brand hit and miss.

Lil Nas X's devilishly good branding play and VW's painful April Fools joke

Will 3D-printed houses fix the housing crisis?

On this episode of the ‘World Changing Ideas’ podcast, Talib Visram talks with Jason Ballard, CEO and cofounder of Icon, a digital construction company that prints 3D houses. They discuss how this new technology will revolutionize home building—and potentially make it to the moon.

Will 3D-printed houses fix the housing crisis?

3 ideas to revitalize your home this spring

From smoke-free firepits to millennial pink air purifiers, senior writer Liz Segran has tips as you say "out with the old and in with the new" this season.

3 ideas to revitalize your home this spring

3 ways you can resist the urge to multitask

Research shows rapidly switching between tasks can cut your productivity by as much as 40%. Luckily, Pavithra Mohan shares 3 things you can do to resist the urge to multitask.

3 ways you can resist the urge to multitask

Cinnamon Toast shrimp tails and Krispy Kreme’s doughnut-for-a-vaccine—brand hit and miss of the week

Krispy Kreme serves up a pretty sweet vaccine incentive, and Cinnamon Toast Crunch fails completely on a crustaceous complaint.

What will love look like in a post-pandemic world?

COVID-19 has affected all of our relationship lives. Whether you've spent the pandemic stuck at home with a partner, found love, or are waiting with bated breath to get back out onto the dating scene, here are some vital tips from the Boston Globe's Love Letters podcast host Meredith Goldstein on how to handle your love life after COVID ends.

What will love look like in a post-pandemic world?

Introducing 'Hit the Ground Running' From Fast Company

Join hosts Christina Royster and Yasmin Gagne as they figure out how to navigate the unwritten rules of work and life. Listen and subscribe on Spotify and Apple Podcasts: Spotify: https://rb.gy/8nms0t Apple Podcasts: https://rb.gy/u0z2kd

Introducing 'Hit the Ground Running' From Fast Company

3 ways you can build more meaningful relationships at work

Genuine relationships with coworkers and managers have obvious benefits for your career, but they’ve also been shown to improve physical health and things like employee retention and loyalty. Pavithra Mohan shares 3 things you can do to build quality relationships at work.

3 ways you can build more meaningful relationships at work

Impact

The pandemic recovery needs to be measured in well-being—not just GDP

Electric car company Polestar is designing a car that can be manufactured with zero emissions

Of course, there are now carbon offsets for NFTs

News

Want a best-selling book or hit movie? You need this 1 key ingredient, says research

Bad news: Late-night snacking leads to lower work performance the next day

Do I still have to pay taxes on April 15? Maybe. Here’s what to know

Co.Design

Did Target steal this Black creator’s branding?

These shapeshifting streetlights are slow tech at its finest

How this year’s Pritzker Prize winners could spark an architectural revolution

Work Life

The secret strategy that will finally help you spend less time looking at your phone

Try these 3 things to get noticed by a potential employer where you have no connections

3 steps to start tackling your ‘productivity fatigue’