Rick Barrack

Rick Barrack is the Chief Creative Officer/Partner at CBX and one of its founding partners. As lead creative he is responsible for inspiring, directing and motivating the creative teams to develop powerful design solutions. Barrack has close to 20 years of experience in corporate identity and consumer brand identity design. He has led major design initiatives for companies such as IBM, Hewlett Packard, Petro-Canada, ExxonMobil, Johnson & Johnson, and Del Monte Foods. Prior to creating CBX, Barrack was a Senior Design Director at FutureBrand and Design Director at LPK. [www.cbxblog.com]

Innovation By Design

The Brain-Dead Design Behind The USDA’s New Dietary Chart

To see whether he wasn’t the only one baffled by the chart’s lame graphics, Rick Barrack interviewed the proverbial guy on the street.

The Brain-Dead Design Behind The USDA’s New Dietary Chart

For Twitter’s 5th Birthday, New Grown-Up Logos

You’ve grown to 140 million tweets per day and impacted global politics. It’s time you moved beyond the cartoon birdie. Here’s three takes on a new Twitter logo.

For Twitter’s 5th Birthday, New Grown-Up Logos

You Asked, and Rick Answers: A Revamp Of the Sherwin-Williams Logo

In January, Rick Barrack asked you what logo most needed an overhaul. The answer? Sherwin-Williams. Here’s his stab at a quick refresh.

Could You Create a Brand That Celebrates Reuse Instead of Consumption?

How the USPS Can Rebrand Itself: Clever Pop Up Shops

Hey Dems, GOP, and Tea Party! We Redid Your Crappy Logos

05.28.10 | 1:45 am

Indy500’s Danica Effect: Brands, Are You Listening?

Indy500’s Danica Effect: Brands, Are You Listening?

04.28.10 | 2:10 am

Beware of Ad Creeps on the Golf Course

Beware of Ad Creeps on the Golf Course

03.30.10 | 12:45 am

Sign of Humanitarian Relief That Anyone Can Understand

Sign of Humanitarian Relief That Anyone Can Understand

Impact

Hoffa: This holiday season, give essential workers the unions they deserve

What can Biden do to quickly stimulate the sputtering U.S. economy?

Things are dark right now, but a little laughter is genuinely good for your well-being

News

How to watch the 2020 Macy’s Thanksgiving Day Parade live on NBC or free without cable

Last-minute ideas for throwing a great Zoom Thanksgiving

This pandemic bed-couch-desk-massager should be top of your winter wishlists

Co.Design

11 Black-owned businesses to buy from this Black Friday

The Netherlands is transforming old ashtrays into bike charging stations

Inside the race to save Notre Dame Cathedral

Work Life

This one remote-work hack will make your virtual meetings more productive

So you made a mistake. Big or small, here is a solid strategy to deal with it

The science behind expressing gratitude will surprise you