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Martin Lindstrom, author of seven books, including theNew York Times–best-selling Small Data: The Tiny Clues That Uncover Huge Trends, is one of the world’s foremost branding experts. His previous books have been translated into 47 languages and sold well over one million copies. He was named one of Time magazine’s "100 Most Influential People," and in 2016 Thinkers50 named him one of the top 20 business thinkers in the world. For three consecutive years, Martin has ranked as the world’s #1 branding expert. He advises a veritable who’s who of Fortune 100 companies on branding.