Joe Lazauskas

This new science peeks inside voters’ brains as they watch political ads

Five ways the Democratic candidates can make sure their messages stick, as proved by neuroscience.

This new science peeks inside voters’ brains as they watch political ads

BrainRap could change how we see hip-hop–and neuroscience

Micah Brown is using brain research to understand what makes rappers–and rap fans–tick. And that’s just the beginning of his ambitious neuroscience plans.

BrainRap could change how we see hip-hop–and neuroscience

Publishers don’t love Apple News. The king of sponsored links has another idea

With its new smartphone widget, Taboola aims to break news out of its walled gardens, says its CEO: “It’s not ads. It’s not sponsored content.”

Publishers don’t love Apple News. The king of sponsored links has another idea

This neurosensor could predict hit TV shows with uncanny accuracy

Asking focus groups what they think of new programming has never been that effective. What if you asked neuroscience instead?

This neurosensor could predict hit TV shows with uncanny accuracy

This consumer survey shows trouble ahead for Facebook

The more people know about how social networks monetize them, the less comfortable they are with the whole idea—a fact Facebook can no longer afford to ignore.

This consumer survey shows trouble ahead for Facebook

This new tech could help publishers move past Facebook dependency

Facebook is ghosting publishers, but what if publishers could recreate the best parts of Facebook on their own sites?

This new tech could help publishers move past Facebook dependency

This Tiny Neurotracker Could Change The Way Brands Measure Engagement

The military funded this tech to help soldiers use words rather than weapons. But it turns out that your heart rate says a lot about your response to ads.

This Tiny Neurotracker Could Change The Way Brands Measure Engagement

How Facebook’s News Feed Shift Could Lead To A Big Spike In Xenophobia

A newsfeed that emphasizes posts from friends and family may leave people feeling more like members of tribes than ever–and resistant to outside views.

How Facebook’s News Feed Shift Could Lead To A Big Spike In Xenophobia

Impact

Utility companies aren’t preparing for the right kind of disasters

NASA scientists explain what’s driving the decline in Arctic sea ice

This Nigerian startup sells solar-powered batteries at corner stores

News

Why everyone is mad about the new Super Mario Bros. movie

COVID-19 vs. flu symptoms: As delta variant spreads, keep these CDC pages handy for early signs

Why are bitcoin, ether, litecoin and other cryptos crashing? Blame China

Co.Design

The real story behind Afghanistan’s war rugs

Gap and Benetton once ruled fashion—and their success ultimately led to their demise

Innovation By Design

‘This was a life and death branding assignment’: On advertising for the COVID-19 age

Work Life

If you’ve got 15 minutes, here are 6 more productive ways to spend time on your phone

Leaders, don’t forget this time management technique as you bring workers back

Why everyone’s favorite personality test is BS