5 Ways To Emulate Flappy Bird’s Success–And Avoid Its Failure
Some obsessions aren't all bad. Here's what managers can learn from the brief life of one highly addictive game.
Daniel W. Rasmus
Daniel W. Rasmus, the author of Listening to the Future, is a strategist who helps clients put their future in context. Rasmus uses scenarios to analyze trends in society, technology, economics, the environment, and politics in order to discover implications used to develop and refine products, services and experiences. His latest book, Management by Design (Wiley, 2010) proposes an innovative new methodology for the design workplace experiences.
Prior to starting his own consulting practice, Rasmus was the Director of Business Insights at Microsoft Corporation, where he helped the company envision how people will work in the future. Rasmus coordinated the Microsoft® Office Information Worker Board of the Future, an advisory panel composed of college-aged students who share ideas on how to better serve the Millennial Generation as they join the workforce. Rasmus also managed the Center for Information Work, an immersive experience that helped Microsoft's customers experience the future of work first hand.
Before joining Microsoft, Rasmus was Vice President of Knowledge Management and Collaboration with the Giga Information Group, and later Forrester Research Inc. He is the author of over 220 trade journal articles and four books.
Rasmus attended the University of California at Santa Cruz and received a certificate in intelligent systems engineering from the University of California at Irvine. He is the former Visiting Liberal Arts Fellow at Bellevue College in Bellevue, WA where he continues to serve as adjunct faculty teaching strategy and social media.
The Serendipity Economy: How Spontaneity Plus Social Networking Drives Innovation
For one national hamburger chain, internal Yammer talk and listening to Twitter altered a new product. The Serendipity Economy can demonstrate value well beyond improved cycle times or reduced costs. Here's how.
Let Taylor Swift Help You Break Up With Your Strategic Plan
Strategy is messy, chaotic, and transformative. Just like the end of a youthful romance. So who better than the Bard of Breakups herself to offer searing guidance on how to break with your plan?
6 Rules To Transform Your Leadership Development Program
What makes a leader great? And what type of leader is best for your business? Digging into the questions--and answers--that are crucial to any company.
In Fashion, Tech Accessories Are The New Fragrance
What their device wears, for some, is just as important as what it does. Here's what it may mean for business when the case becomes the beloved and the thing it protects the commodity.
Lily Kwong
"My LK collection is for the woman who values her technology as much as a luxury handbag or piece of fine jewelry. Today people and their technology are absolutely inseparable, and the LK line is for a fashion-forward, modern consumer who appreciates quality,” says Lily Kwong.
Telecommuting Works If You Intentionally Design It
Yahoo’s recent move forces everyone to examine and improve their own telecommuting policies.
Why Tech’s Biggest Players Favor The Illusion Of Progress Over Real Innovation
Science fiction promised a future of intelligent devices designed to serve their owners. But today's technology serves its manufacturers more than its end user.
10 Not-So-Simple Principles Underlying The New Marketing Agenda
Marketers will need a new agenda for 2013, as will technology suppliers and service providers wishing to provide value to marketing organizations. 2013 will see several technologies move from enticing new options worthy of experimentation, to necessary components of the marketing arsenal. Marketers and those who serve the marketing industry will need to keep these ten items top of mind in 2013.
The Golden Rules For Creating Thoughtful Thought Leadership
Thought leadership isn't just for individuals. Here's how your business can use thought leadership to shape people's perception of your company and its products--the right way.
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Help For Cloud-Storage Hoarders
If you’ve ever watched A&E’s "Hoarders" with horror and disbelief, you might want to take a look at your PC or Mac before you pass judgment, and try out some new apps that'll help you get out from underneath your toppling piles of data.
How Clinging To Core Competencies Is Breaking Your Organization’s Heart
Organizations are more complex than ever, and focusing too much on Gary Hamel's idea of "core competencies" is both outdated and damaging to your company's emotional infrastructure.
How Innovation Is More Poetry Than Science
Practical lessons from 35 years of writing poetry to help individuals and teams deliver more innovative products, processes, and services.
Redefining Diversity For The New Global Workforce
It's time to rethink and broaden our definitions and perceptions of diversity within the American workforce, going beyond race, sexual orientation, religious affiliation, and age. Diversity is now a business necessity as employee, customer, supplier, and partner configurations go global.
6 Management Lessons From The Duck Store’s Jim Williams
College bookstores are under pressure as retail, content, and education businesses evolve. At the Duck Store in Eugene, Ore., the future is coming fast, but solid management principals help them take it all in stride.
Defining Your Company’s Vision
Many organizations confuse mission and vision. A mission is about who you are. Missions rarely change. Visions should be dynamic and drive constant learning and innovation.
5 Reasons Best Practices Suck
Best practices are like vampires: They can suck an organization of productivity, drain its creativity, and bleed its initiative. If you seek perfection in perpetuity, your organization’s learning apparatus will become an animated corpse cursed through the ages to feed on its ancestors.
Why Big Data Won’t Make You Smart, Rich, Or Pretty
If 2012 is the year of Big Data, it will likely be the year vendors and consultants start to over-promise, under-deliver, and put processes in motion that will generate insights and potential risks for years to come.
Retro Thinking During A Difficult Kodak Moment
As Kodak readies for bankruptcy protection, refocusing its strategy on film would be a way to both regroup, and maintain its brand integrity.
3 Reasons CIOs Need Scenario Planning
As the future seemingly becomes ever more uncertain, functions within organizations, not just the organizations themselves, need tools like scenario planning to help them think about a wide range of issues.