Adrian Ott

Adrian Ott, award-winning author, speaker, and CEO of Exponential Edge Inc., was called “one of Silicon Valley’s most respected strategists” by Consulting Magazine. She helps relentless visionary executives to foresee disruptive opportunities and accelerate market leadership. Her bestselling book, THE 24-HOUR CUSTOMER, was named a Best Business Book of the Year by USA Book News (2011) and Library Journal (2010). She also serves on the Advisory Board of WITI. Follow her @ExponentialEdge.

Stories by Adrian OttRSS

Fast Company

Instead Of Taking Your Daughters To Work, Introduce Them To Technology

Your cubicle, email inbox, and the corporate lunchroom are not that inspiring. Why not try a fresh (and more engaging) approach to Taking Your Daughters and Sons to Work Day?

Fast Company

A Look Around The Bend On The Health Innovation Highway

We are experiencing the equivalent of the pre-Internet 1980s in health care–innovation is slow, expensive, and out of reach for most organizations. But new platforms revolutionizing medical innovation are emerging.

Fast Company

Medical Innovation Needs Silicon Valley Speed, Stat

The U.S. medical discovery-to-patient process moves at a glacial pace and is in desperate need of an overhaul; lessons learned in Silicon Valley can be applied to eliminate bottlenecks. How One Mind for Research and FasterCures are collaborating with industry, universities, and government to tackle the issue.

Fast Company

The Age Of The Platform

How the Gang of Four–Amazon, Apple, Facebook, and Google–have redefined the rules of business. An interview with Phil Simon, author of “The Age of the Platform.”

Fast Company

Why Open Services Are The Future of Innovation

My interview with Professor Henry Chesbrough on his latest book, “Open Services Innovation.”

Fast Company

24-Hours: Where Does The Time Go? [Infographic]

This week the U.S. Department of Labor released their annual time-use survey for 2010. Based on annual research that has been conducted over many years, it provides a rich repository of information on how American’s spend their time. This infographic examines these latest government figures further.

Fast Company

Analytics And Info Overload: Insights From eBay, Adobe, And Oracle

Are analytics a prescription for information overload? Three top Silicon Valley tech titans share views on what’s new in e-commerce and retailing.

Fast Company

5 Triggers That Make Your Product Addicting

Sure, games are fun, and group buying is a hot trend, but there’s more to them. What exactly creates the strong attraction for customers? Here are five ways to get the attention your product or service deserves.

Fast Company

How To Gain Buy-In For Your Idea In 60 Seconds Or Less

Yes, there is a formula for successful pitches. Sam Horn shares secrets to selling your idea based on her extensive work with successful entrepreneurs, best-selling authors and speakers.

Fast Company

Time Magnets: Louis XIV, Social Strategy, and Games

Was Louis XIV a party animal? Or master social strategist?

Ideas

After A Horrible Tragedy, What Happens To The Millions In Donations?

Ideas

The Bay Area’s Expanding Bike Share Is Part Of Ford’s Transition From Cars To “Mobility”

Ideas

Meet The Winners Of The Carnegie Medal Of Philanthropy

Entertainment

Michael Jordan, Serena Williams, And The Manning Brothers Reveal The Secret To Success

Entertainment

Jordan Brand Celebrates Russell Westbrook’s NBA MVP With Some Unconventional Math

Entertainment

See The New “Star Wars” Trailer Recreated Entirely On A 1984 Apple Computer

Co.Design

Product

What Designers Can Learn From The New Science Of Eye-Tracking

Graphics

Within Our Lives, 95 Degree Days Could Be Totally Normal

Spaces

N.Y.C.’s Biggest Brutalist Eyesore Gets A Glassy Second Life

Fast Company

Leadership

Dream Job Alert: This 26-Year-Old Spends Her Days Inventing New Candy Flavors

Ideas

After A Horrible Tragedy, What Happens To The Millions In Donations?

Ideas