Tor Myhren

EXCLUSIVE: Behind Apple’s New Festive Frankenstein Holiday Ad

In one of his first interviews since joining Apple, Vice President of Marketing Tor Myhren talks about the brand’s holiday strategy.

Meet Tor Myhren, The Newest Marketing Mind At Apple

Grey Advertising’s Global Chief Creative Officer is taking his ad talents to Cupertino.

Take A Look Into The Future Of Today’s Top Ad Creatives (It’s Not Pretty)

No matter what happens, the AICP winners will always have MoMA.

Courtney Love Plays Cannes

The legendary rocker will sit down for a chat with Grey’s global chief creative officer Tor Myrhren.

Super Bowl Ad Stories: How to Measure Ad Success in the Digital Age

“I personally believe the YouTube view count is the single most important factor in judging the success of a Super Bowl ad,” says Tor Myhren, chief creative officer of Grey New York.

Super Bowl Ad Stories: The eTrade Baby Was a Happy Accident

All week leading up to the big game, we’re revealing the back stories of the most memorable ads in recent Super Bowl history. First up: the eTrade baby tale. “When we first created the baby, we had no idea if it was the dumbest thing we’d ever done or if it was genius,” says Tor Myhren, chief creative officer at ad agency Grey. “I was terrified.”

Hey, Baby, Look Who’s the Most Innovative Ad Agency

A glimpse at Grey New York’s indelible work for eTrade, the NFL, and even themselves.

Hey, Baby, Look Who’s the Most Innovative Ad Agency