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Most Creative People

Todd Waterbury

Chief Creative Officer, Target

Most Creative People

Todd Waterbury is Target’s Chief Creative Officer. In his role, Todd establishes the creative direction of Target’s marketing efforts, leading an internal team of art directors, designers, developers, writers and producers, as well as its external agency partners, in expressing the Target brand in dynamic and innovative ways.

Todd has extensive experience in creating strategic, highly integrated campaigns for a broad roster of clients. He joined Target in January 2013 from the consulting company he founded, working with national and international clients including Uniqlo. Prior to that, Todd served as co-executive creative director at Wieden+Kennedy New York, an agency where he oversaw campaigns for brands ranging from Nike to Delta Airlines. Todd also spent time in New York as executive art director for Bloomingdale's. Todd's work has received numerous design and advertising awards, and is included in the permanent collections of the Guggenheim and the Museum of Modern Art.

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