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Shannon Schuyler
Most Creative People 2016

Shannon Schuyler

Chief purpose officer, PwC | Chicago, IL

For taking radical steps to improve corporate culture

Shannon Schuyler has spent most of her career at PricewaterhouseCoopers (now known as PwC), the world’s largest professional services firm by revenue and a major recruiter of new college graduates (more than 45% of its U.S. staff are recent college grads). In a competitive landscape that too often tries to appeal to millennials through superficial means (e.g., free dry cleaning and kombucha), Schuyler has helped shift the company’s focus to more impactful measures.

In 2015, PwC introduced its student loan program, which gives eligible employees up to $1,200 per year toward their student debt. The firm will pay down as much as $10,000 of debt per employee, reducing their repayment period by up to three years (Schuyler was part of the program's advisory leadership team). With U.S. student debt estimated at $1.3 trillion, the company sees it as necessary for today’s companies to ease that burden in order to help seed tomorrow’s leaders and innovators, a corporate social responsibility.

The loan paydown program serves as a powerful tool not only for recruitment, but also for retention, since current qualifying employees can be grandfathered into it. Schuyler joined the firm in the late '90s when it was still called Coopers & Lybrand. During her nearly two-decade tenure, Schuyler has worked in a slew of roles, from HR to national recruiting. She also leads PwC's Earn Your Future program, a $190 million commitment to advancing financial literacy in the U.S.

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