Morten Albaek

Zero Emission Resource Organisation

Most Creative People

Morten Albaek

Group Senior Vice President & CMO

The Most Creative People in business

Morten Albaek is a philosopher turned corporate marketer. As a senior vice president and CMO at Vestas, the wind-turbine manufacturer, he's attempting to get consumers to buy products made using wind energy.

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Stories about Morten Albaek

Fast Company Magazine

Inside Vestas’s Plan to Create More Energy-Conscious Consumers

Wind-turbine manufacturer Vestas is launching a WindMade trustmark to compel shoppers to consider the energy behind their consumer goods. But will people adjust their buying habits?

Inside Vestas’s Plan to Create More Energy-Conscious Consumers

Impact

This blockchain-based platform will let anyone invest in renewables

It’s time to break up wealth dynasties in the U.S.

Plot twist: The $400,000 GoFundMe for a homeless man was all a scam

Creativity

Apple appoints A24 as its Academy Award ambassador

Top 5 ads of the week: Elton John sings for Xmas, KFC’s crispy streetwear

Ocasio-Cortez’s strategy for Twitter trolls? Don’t get mad, get laughs

Co.Design

Finally, tape dispensers and glue sticks for design snobs

A brilliant hack for New York City’s water hydrants

Americans are fed up with being manipulated online

Work Life

5 ways you can hide your nerves when giving a speech

Managers, consider these things before you give someone a promotion

How to manage your workload during the holiday season