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Mariana Vasconcelos
Most Creative People 2019

Mariana Vasconcelos

Cofounder and CEO, Agrosmart | Campinas, Brazil

For seeding farmers with information
Most Creative People

Mariana Vasconselos’ company, Agrosmart, makes software that uses AI to help farmers monitor data from sensors in their fields on their mobile phones. The software provides features, such as climate modeling, to help them make more informed decisions when it comes to matters like crop irrigation and seeding crop volume. Brazil-based Vasconselos, who is the daughter of farmers, founded the company in 2014 when she was 23. Her technology is becoming more crucial as climate change leads to increased periods of drought, and farmers have lower margins for error. The technology is currently available in Latin America, and Coca-Cola has been using the company’s technology to monitor its fruit farms in Espirito Santo.

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