Meet Alessandra Lariu, one of Fast Company's 100 Most Creative People 2010

Cofounder

SheSays, McCann New York

Brazilian-born Alessandra Lariu was fed up with being virtually the only woman in the room whenever she judged an advertising awards show. So started SheSays to encourage the advancement of women in digital media, through mentoring and networking programs.

Alessandra Lariu On The Web

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Most Creative People

New Broadli App Will Help You Actually Use Your Sprawling LinkedIn Network

By organizing your network in a meaningful way and allowing you to tap into the right people when you have career needs, Broadli aims to make LinkedIn way more useful than it is now.

Alessandra Lariu

Cofounder

Stories about Alessandra Lariu

New Broadli App Will Help You Actually Use Your Sprawling LinkedIn Network

By organizing your network in a meaningful way and allowing you to tap into the right people when you have career needs, Broadli aims to make LinkedIn way more useful than it is now.

Impact

New York City’s school buses will now be automatically routed and tracked using Via’s algorithm

These tiny magnetic springs melt microplastics into nothing

This tech company says offsets aren’t enough—it’s time to pay for negative emissions

Creativity

‘Matrix 4’: Everything we know so far (and what we’re dying to know)

The Museum of Ice Cream is returning to New York City with a permanent location

Kanye’s ‘Star Wars’-themed homeless shelter could get the Death Star treatment

Co.Design

Two MIT Media Lab scholars quit as Jeffrey Epstein connections emerge

The cult scent brand Diptyque is reviving a centuries-old way of wearing perfume

Researchers confirm that your selfies make you look like an a**hole

Work Life

This ‘unproductive’ activity can actually help you get more done

500 interns later, here’s what I learned about transitioning them to employees

Why being nice isn’t always good for your career