Design will kill marketing, says Ikea’s former design chief
Marcus Engman is leaving Ikea to run a consultancy that convinces companies to spend their marketing budget on what matters: design.

John Buckley, Frank Long, Henry Poskitt, Michelle Murphy, Aiden Kenny, Manasi Shetye, Frank Gaine, Andrew Newman, Mark McNally, Michelle Mulvey, Eoghan Dalton, Cormac Reidy, Andrea Beaumont, Jorge Caballero, Mariana Spangnvolo, David Galligan, Caroline Anderson
Paul Llanos - Director of Virtual Design; Ujjal Pathak - Principal Product Manager
Dania El Hassan, Product Manager; Vince Bohner, UX Manager; Lorne Trudeau, UX Architect; Scott Price, UX Lead; Cameron Westland, Software Architect; Albert Szilvasky, Software Architect; Martin Alonso, Engineering Lead; Rebecca Pariser, Visual Design
Joanna Kim - Product Manager; Dominik Kaeser - Co-founder, Eng lead emeritus; Evan Parker - Co-founder, Eng lead emeritus; Rob Jagnow - Engineering Manager; Matt Seegmiller - Technical Lead; Andre Le - UX Lead; Adam Glazier - UX Lead emeritus; Mike Podwal - Product Manager emeritus; Nadav Ashkenazi - Software Engineer; Chun-po Wang - Software Engineer; Owen Chu - Software Engineer; Per Karlsson - Software Engineer
Adeana Saint-Hilaire - Senior Producer; Gabriel Cheung - Creative Director; Pam Yang - Account Director; Ben Williams - VP, Executive Creative Director; Ricky Vega - Executive Producer
Daniel Schreiber, Chief Executive Officer and Cofounder; Shai Wininger, Chief Lemonade Maker and Cofounder; Dan Ariely, Chief Behavioral Officer
Hilton Digital and IT, Josh Weiss Vice President Brands and Guest Technology - Hilton, Durga Prasad Koka, Vice President Technical Architect - Hilton, Rajesh Nair, Senior Director Back Office Architect - Hilton
Executive Creative Director: Ian Mackenzie Associate Creative Director: Dave Laing Associate Creative Director: Krystle Mullin Art Director: Devon Williamson Copywriter: James Ly Experience Designer: Patrick Stolk-Ramaker Associate Creative Director: Andrew Bernardi Associate Design Director: Stuart Thursby Account Director: Shalta Dicaire Fardin Group Account Director: Andrea Barrett Project Manager: Ashley Whitaker Project Manager: Khizra Arshad Digital Producer: Gillian Morrison VP, Head of Data and Technology: Jacob Ciesielski Director of Technology: Madara Ranawake EVP, Strategy: Anna Percy-Dove Strategy Director: John Fung Strategist: Zac Matheson Manager, Data Analytics, Andrew Yang QA Manager, Data and Technology, Lina Vaisman President: Andrea Cook Producer: Lindsay Hann User Experience: Kristy Pleckaitis Front End Developer: Heung Lee Front End Developer: Jonathan Sanford Worldwide Creative Partner: Fred Levron Designer/Animation Director: Edward Deng, Alter Ego Music & Voice Director: Mark Domitric, Grayson Matthews Casting: Shasta Lutz, Jigsaw Casting Public Relations: Shannon Stephaniuk, Glossy
Matt Ronge, Cofounder & CEO; Giovanni Donelli, Cofounder & Head of Product; Savannah Reising, Marketing Manager; Malyse McKinnon, Head of Artist Relations; Habib Moukalled, Senior Software Engineer; Adam Mika, Senior Software Engineer; Jake Swensen, Firmware Engineer
Gillian Jarvis, Design Director; Ariel Moiduser, Designer; Daniel Chadash, Director of Digital Product; Yoav Yariv, Product Manager; Federico Dayan, UX Designer; Twist R&D Team (TLV & SF)
Design: Eddie Opara, Brankica Harvey, Pedro Mendes, Jack Collins; Industrial Design and Fabrication: Robert Langhorn; Development: Lertad Supadhiloke
David Stark, Lead; Joel Dudley, Executive sponsor; Sarah Pesce, Clinical operations; Savi Glowe, Operations; Jerome Scelza, Project management; Max Tomlinson, Data science; Eddye Golden, Clinical research coordination; Mark Shervey, Data architecture; Shelly (Sparshdeep) Kaur, Project coordination; Aparna (Amy) Divaraniya, Data science; Noah Zimmerman, Thought leadership; Brian Kidd, Thought leadership; Jason Bobe, Thought leadership; Ryan Viglizzo, Design assistance; Gregory Botwin, Project management; Noah Waxman, Strategy / Content direction; Lucas Werthein, Technology / Production direction; Marcelo Pontes, Architecture/ Design direction; Craig Pickard, Software development; Jorge Proaño, Software development; Marc Abbey, Front-end development
Yves Behar - Chief Creative Officer, Logan Ray, Qin Li, Evan Sornstein, Hardy Chambliss, Liam Adelman, Jaehoon Jung
Steven Soderbergh - Director Ed Solomon - Screenwriter Casey Silver - Executive Producer Jared Brinkley - Senior Producer Derek Chung - Principal Architect Joey Castillo - Software Engineer Nicolas Dedual - Software Engineer Ulysses Popple - Software Engineer Patrick Stoica - Software Engineer Samantha Coughlin - Lead UI Designer Kristin Loeb - Lead UX Designer Christina Huynh - Product Manager Bobby McKenna - Art Direction Deepu Rajagopal - Quality Assurance John Lu - Design Manager Adrian Sack - Creative Consultant Eric Olsen - Digital Producer Matthew Keesan - General Manager Adi Eshman - Creative Assistant Luke Silver - Creative Assistant
Yves Behar, Chief Creative Officer, Qin Li, Ilgu Cha, Kristine Arth, Gustav Rehnby, Judy Leung, Sanam Nassirpour
Jonathan Foster – Designer; Deborah Harrison – Designer; Ron Owens – Designer; Tulasi Menon – Product manager; Sai Neppali – Product manager; Somi Reddy Satti - Developer; Radhakrishnan Srikanth – Product manager; Bill Dolan – Microsoft Research AI and Cortana Editorial team AI and R India team Microsoft Research- NLP team
Chris Chuang, Chief Executive Officer, Republic Wireless; Jim Mulcahy – President and General Manager – Republic Wireless; Mike Volz – Vice President, Future Products Team; Jon Schniepp – Senior Vice President Marketing and Product; Many employees of Republic Wireless
Michael Docktor, MD, pediatric gastroenterologist and Clinical Director of Innovation at Boston Children’s Innovation and Digital Health Accelerator; John Brownstein, PhD, Chief Innovation Officer, Boston Children's Hospital; Yan Fossat, Vice President, Labs, Klick Health; Peter Leynes, Director, Medical Animation, Klick Health; Kateryna Procunier, Medical Animator, Klick Health; Leanne Chan, Senior Medical Animator, Klick Health; Victoria Mui, Senior User Experience Architect, Klick Health; Andrew Lee, Senior Developer, Klick Health; Max Gerlach, Technical Explorer, Klick Health; Daniil Molodkov, Senior Developer, Klick Health; Jordan Bedi, Quality Assurance Specialist, Klick Health