Design will kill marketing, says Ikea’s former design chief
Marcus Engman is leaving Ikea to run a consultancy that convinces companies to spend their marketing budget on what matters: design.

Gihan Amarasiriwardena, Co-founder and President, Ministry of Supply; Aman Advani, Co-founder and CEO, Ministry of Supply; Luke Mooney and Jean-Francois Duval, Co-founders Dephy (Boston-based human robotics company)
Target Product Design & Development Team
Dan Widmaier, CEO and Co-Founder at Bolt Threads; David Breslauer, Chief Science Officer and Co-Founder at Bolt Threads; Ethan Mirsky, VP of Strategic Projects and Co-Founder at Bolt Threads; Jamie Bainbridge, VP of Product Development at Bolt Threads
Dell and Bayou with Love
Ekrem Dimbiloglu, Director of Uniform Program, Delta; Tim Mapes, SVP & CMO, Delta; Gareth Joyce, SVP of Airport Customer Service & Cargo, Delta; Allison Ausband, SVP of In-Flight Service, Delta; Joe McDermott, MD of Cabin, Training & Support Services, Delta; Zac Posen, Fashion Designer, Zac Posen; Troy Tarantino, Senior Designer, Lands’ End
Liz O’Neill, Senior Vice President & Chief Supply Chain Officer, LS&Co.; Bart Sights, Vice President, Technical Innovation LS&Co.; David Love, Executive Vice President & President of Levi Strauss Asia, Middle East & Africa; Jeff Zens, Senior Director, Global Supply Chain Strategy and Operations, LS&Co.; Anne Madison, Senior Vice President, Product Development and Sourcing, LS&Co.; Karyn Hillman, Senior Vice President, Chief Product Officer, LS&Co.; Moises Sosa, Senior Director, Sourcing and Supplier Management, LS&Co.; Enrique Silla, CEO, Jeanologia
Virgil Abloh, Designer; Drieke Leenknegt, VP, Influencer Marketing; Fraser Cooke, Senior Director, Influencer Marketing and Product Collaboration; Paul Chang, Senior Director, North America Influencer Marketing
Yves Behar, Chief Creative Officer, Qin Li, Ilgu Cha, Kristine Arth, Gustav Rehnby, Judy Leung, Sanam Nassirpour
Amber Manuguid, UX Designer; Rachel Moorhead, UX Writer; Kristin Gannon, UX Manager; Tom Pease, UX Researcher; Mikal Lewis, Product Lead; Ashley Woodworth, Product Manager; Peter Loftus, Software Engineer; Mike Axtman, Software Engineer; Armin Haghi, Software Engineer; Salman Khan, Software Engineer; Micheal Leavitt, Engineering Manager; Aaron Litcher, Data Scientist
Jamie Bainbridge, VP of Product Development at Bolt Threads; Myrrhia Resneck, Knitwear Design Engineer at Bolt Threads; Peter Buchanan-Smith, Founder and Chief Creative Officer at Best Made Co.
Johannes Quodt, Co-Founder and Co-CEO of Koio; Chris Wichert, Co-Founder and Co-CEO of Koio; Ben Medansky, Ceramicist
Brian Povinelli, SVP and Global Brand Leader, Westin Hotels & Resorts; Catherine Flint, Senior Manager, Global Brand Management & Marketing, Westin Hotels & Resorts; Caroline Thoroski, Housekeeping Supervisor, Westin Trillium House, Blue Mountain; Katie Roberts, Senior Director, Global Communications, Westin Hotels & Resorts; Will McGinness, Partner/Executive Creative Director, Venables Bell & Partners; Shawn Seipler, Founder and CEO, Clean the World; Jim Gosnell, President, Divergent Energy; Lisa Gurwitch, CEO & President, Delivering Good; Charles Morin, PhD, President of World Sleep Society