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Most Innovative Companies

Xiaohongshu

Xiaohongshu, which translates in English as Little Red Book, is a popular social shopping application. It combines user recommendations and reviews with the ability to purchase, and it offers international items for purchase by Chinese consumers. It reported 200 million registered users in January 2019 and is the leader in cross-border e-commerce, though it has expanded to include Chinese brands as well. 

Lists
2019: China
Data
headquarters: Shanghai, China
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