Most Innovative Companies

Unilever

Lists

2020: Beauty

2017: Social Good

2011: Consumer Products

2010: Advertising and Marketing

Stories about Unilever

Now you can wash your clothes with recycled carbon emissions

Unilever’s latest laundry capsule is made from CO2 taken from a Chinese steel mill.

Now you can wash your clothes with recycled carbon emissions

Dove is paying for other brands to put more diverse faces in their ads

It really shouldn’t be this hard to persuade advertisers to showcase diverse models.

Dove is paying for other brands to put more diverse faces in their ads

Calling some types of hair or skin ‘normal’ ends now, Unilever pledges

The new normal is not saying normal. Unilever has announced that it will no longer use that word to describe hair and skin types on its products.

Calling some types of hair or skin ‘normal’ ends now, Unilever pledges

Unilever’s new nano-factories fit in a shipping container, so they can go anywhere in the world

Designed to make small batches of products with local materials, the consumer goods giant hopes the new factories can cut down on their footprint by allowing them to make products closer to the source.

Unilever’s new nano-factories fit in a shipping container, so they can go anywhere in the world

Surprise: Your cleaning supplies are full of fossil fuel-based ingredients

As part of its plan to lower its footprint, Unilever is removing petrochemicals from its home cleaning products.

Surprise: Your cleaning supplies are full of fossil fuel-based ingredients

The Facebook ad boycott has to be indefinite to actually work

Unilever, Diageo, Coca-Cola, Starbucks, and other marketers ditching the social network is great PR, but there needs to be more to have any real impact.

The Facebook ad boycott has to be indefinite to actually work

Unilever dropping ‘whitening’ products and ‘Fair & Lovely’ brand names—but is it enough?

The CPG giant is removing the words fair/fairness, white/whitening, and light/lightening from its products’ packs and communication.

Unilever is investing $1.1 billion in a new climate fund—and hopes to reach net zero emissions by 2039

The goal is to hit the benchmarks set by the Paris Climate Agreement far earlier than the 2050 deadline.

Unilever is investing $1.1 billion in a new climate fund—and hopes to reach net zero emissions by 2039

Giant brands love Loop’s zero-waste packaging—and now it’s coming to a store near you

A year after it launched, the delivery service that takes back its packaging to be reused is expanding, and you’ll soon be able to find its innovative packaging designs at retail stores.

Giant brands love Loop’s zero-waste packaging—and now it’s coming to a store near you

How Dove is playing it cool with Oscar-nominated animated short film ‘Hair Love’

The Unilever brand is playing a soft-sell marketer in the critically acclaimed short.

How Dove is playing it cool with Oscar-nominated animated short film ‘Hair Love’

Coca-Cola, Nestlé, and PepsiCo are the world’s biggest plastic polluters—again

Here’s an idea: If they’re not going to change it, make them pay for it.

Coca-Cola, Nestlé, and PepsiCo are the world’s biggest plastic polluters—again

Dove is redesigning its packaging to use way more recycled plastic

Dove is aiming to cut its virgin plastic use by 20,000 tons a year by 2025.

Dove is redesigning its packaging to use way more recycled plastic

How consumer products giant Unilever plans to dramatically slash its use of plastic

The company plans to cut its use of virgin plastic packaging in half by 2025 through a series of steps—including selling toothpaste that comes in chewable tablets, among other things.

How consumer products giant Unilever plans to dramatically slash its use of plastic

Loop, the revolutionary new reusable packaging delivery service, is now open for business

The project, which ships you products like detergent, ice cream, and toothpaste in resuable containers that you then send back, is now operating in the Northeast.

Loop, the revolutionary new reusable packaging delivery service, is now open for business

Why brand purpose marketing isn’t working with young people

“Brand purpose” doesn’t count unless your brand actually has a purpose.

Big Food is pushing the government for a price on carbon

The Sustainable Food Policy Alliance–including Nestlé USA, Unilever, Danone North America, and Mars, Inc.–will lobby the government for stronger climate policy.

Big Food is pushing the government for a price on carbon

The anti-plastic movement is coming for your bathroom

Next up: your whole house?

The anti-plastic movement is coming for your bathroom

Exclusive: The Laundress founders come clean about why they sold to Unilever

The inside story of how a consumer goods conglomerate bought an eco-friendly, fashion-forward laundry brand for a reported $100 million.

Exclusive: The Laundress founders come clean about why they sold to Unilever

A coalition of giant brands is about to change how we shop forever, with a new zero-waste platform

Loop will send you name-brand products, like Tide detergent, Crest mouthwash, or Häagen Dazs ice cream. When you’re done, you ship the empty container back, where it gets cleaned and reused for the next customer.

A coalition of giant brands is about to change how we shop forever, with a new zero-waste platform

250 organizations are joining forces to end plastic waste

Through a new pledge organized by the Ellen MacArthur Foundation, PepsiCo, Unilever, H&M, and more will team up with governments to boost recycling and end the flow of plastic into oceans.

250 organizations are joining forces to end plastic waste