Twilio is a cloud-communications platform that sells a diverse set of services to help developers program voice, message, and video communications into apps—granting them call center-level scale at a fraction of the time and equipment costs. In March 2018, Twilio introduced Twilio Flex to help enterprises actually customize their call center communications. Flex lets companies manage everything from the interface to agent routing.
Then a month later, in April, Twilio rolled out Twilio Programmable Wireless to bring the internet of things into sync by giving companies the API to communicate and interact with those connected devices. This let customers such as Lime, the dockless bike and scooter service, monitor its products in the field. Twilio also added support for the popular messaging platforms WhatsApp and Line, opening up new channels for companies to interact with customers.
Twilio’s services have become so pervasive that most people don’t even know they’re using them. For example, Twilio is responsible for the notifications Uber users get when their driver is outside, and Netflix uses Twilio to send users a new password when they lose it.