Most Innovative Companies

Lost My Name

Lost My Name is publishing and technology startup that creates highly customized picture books for children. Founded in London in 2012, Lost My Name has created more than 1.4 million story books for children in 167 countries. The company's is known for its debut title The Little Boy/Girl Who Lost His/Her Name, whereby a young boy or girl discovers his or her name has gone missing and goes on a courageous journey to find it, one letter at a time, thanks to various animals and characters encountered along the way. In 2014, Lost My Name's founders scored £100,000 for just 4% of their company on Dragon's Den--the BBC's version of Shark Tank--the best equity deal in the history of that show.

2016: Media
headquarters: London, UK