Most Innovative Companies
InMobi is a global advertising platform that aims to make mobile ads more user-friendly and less intrusive and impersonal. Initially founded in 2007 as an SMS-based search engine, the company later pivoted to leverage data such as location and app interests to serve up (and help app developers deliver) ads that feel organic and part of a user's mobile computing experience. In 2015, InMobi took this concept to the next level when it launched Miip, an animated pet monkey that acts as an ad curator for app users. (For example, Miip might pop up in a fitness app during a run to suggest new sportswear.) InMobi's partnerships with over 30,000 apps have helped it reach more than 1 billion devices, and it has recently secured high-profile partnerships with companies like Amazon and Alibaba. Its broad reach and efficacy has stirred rumblings of acquisition by the largest players in tech, including Google and, most recently, Microsoft. InMobi is a multinational company with 16 offices worldwide and is based in Bangalore, India, where it's poised to take advantage of the exploding mobile market in that region.
public or private: Private
users: Its ad software reaches more than 1 billion monthly active users through 32,000 apps.
headquarters: Singapore; Bangalore, India