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Most Innovative Companies

ClassPass

ClassPass took several big steps to expand its app’s reach. To start, the fitness booking platform forged a partnership with HR technology company Justworks to bring fitness classes to growing businesses across the country and, specifically, millennials averse to corporate “wellness programs.” In addition, ClassPass revealed a more flexible credits booking system, expanded into beauty and wellness services, launched an at-home streaming fitness product, and now offers wellness getaways.

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2019: Wellness
2016: Fitness
Data
headquarters: New York, NY
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ClassPass just shaped up its business model with more flexible booking

ClassPass, like its customers, wants to be more flexible. On Thursday, the fitness membership startup announced the elimination of studio limits and the ability to roll over up to 10 unused credits, meaning more workouts for the same price. Previously, customers were restricted to three classes each month at a specific location. The floodgates are … Continue reading “ClassPass just shaped up its business model with more flexible booking”

ClassPass just shaped up its business model with more flexible booking
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