As a freelance graphic designer, deciding how much to charge a client to design their website or app can be a complicated task, especially because there are few established standards. But a new survey of more than 200 freelance graphic designers provides guidelines for how much website owners can expect to pay—and designers can expect to charge.
The survey, conducted by the remote design freelance job board Folyo as an update to designer and Sidebar founder Sacha Greif‘s first survey a few years ago, asked 209 experienced freelance graphic designers to name how much they would charge for different types of jobs, from just designing a logo to designing an entire web application. Then, the folks at Folyo used the data to distill down an estimate of what businesses looking to hire expert designers can expect to pay for various jobs.
These prices are just for design work: That means there’s no coding involved, and getting the design built will certainly cost a lot more. But for designers looking for guidelines on how to price their work, and businesses assessing what their design costs will be, the data-backed recommendations are a good starting place.
Do you think these are fair prices for design work? How do you decide what to charge for different types of jobs? Let us know at CoDTips@fastcompany.com.