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  • Prudential

Putting the fun in financial planning

Participants in Prudential’s escape room took an exhilarating journey to “retirement”

Combining an entertaining experiential exhibition with sound financial sense, Prudential’s “escape room” was a clever take on a popular trend. Featured at the Fast Company Innovation Festival, the exhibit challenged participants to solve a series of personal finance-related challenges in order to, as the title put it, “escape your parents’ basement.” Part heart-pounding game, part financial education, the escape room proved to be a hit for all who participated. Here’s how some attendees navigated their way through the rooms.

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This video was created for and commissioned by Prudential. 

© 2019 The Prudential Insurance Company of America, Newark, NJ.
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