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This Spanish kitchen appliance ad will give you the Friday feels

The brand is Teka, the commercial is emotional.

This Spanish kitchen appliance ad will give you the Friday feels
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What: A new ad for kitchen appliance ad Teka that illustrates our emotional connection with food.

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Who: Teka Group, MRN/McCann

Why we care: WARNING: This ad may cause an involuntary build-up of liquid behind your eyelids. Other side effects may include goosebumps, a feeling of something caught in your throat, and an urge to immediately call your dad. It’s a Spanish spot, but needs no translation until the Dad’s final line, “Son, tell your mom that it was delicious.” Appliances!

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About the author

Jeff Beer is a staff editor at Fast Company, covering advertising, marketing, and brand creativity.

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