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Watch Every Lufthansa Flight in Real Time, and Zoom Around the (Virtual) Fleet

Whitevoid creates a sprawling, immersive data visualization for the airline’s “brand academy.”

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Whitevoid, an interactive-design firm, recently unveiled a stunning immersive installation for Lufthansa’s tourist center in Germany, the Lufthansa Brand Academy. It’s impressive just to witness the sheer quantity of data that that installation gathers. In real-time, the 46-foot, 180-degree wraparound display shows all of Lufthansa’s 16,000 flights, and exactly where they’re located. An interface then allows visitors to filter based on time and location; they can also pan around the virtual space and zoom in all the way to an individual flight. The audio, by Monolake, is perhaps the best part. It’s not live data, but rather a series of feedback loops that change sounds based on the virtual distance between the viewer and the flight (or flights) being watched:  

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About the author

Cliff was director of product innovation at Fast Company, founding editor of Co.Design, and former design editor at both Fast Company and Wired.

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