advertisement
advertisement

Music’s Secret Money Machine

Just in case you didn’t know, the February 2007 issue of Fast Company is on newsstands now.

Music's Secret Money Machine

Just in case you didn’t know, the February 2007 issue of Fast Company is on newsstands now.

advertisement

The cover story, also featured on the web site this week, is about Musictoday, a cutting edge marketing solutions company that empowers fan connection to drive revenue for more than 700 clients including The Rolling Stones, John Legend, Gwen Stefani, John Mayer, and the Dave Matthews Band.

There are also special features in this package, including an audio clip of a song from John Legend, an audio clip of an interview with John Mayer, and a Q&A with Live Nation CEO Michael Rapino. Also view our slideshow, Music’s Invisible Money Machine for an in-depth look at the programs that Musictoday has put together for various music artists.

Enjoy!

advertisement
advertisement

About the author

Lynne d Johnson is a Content + Community Consultant developing content and community strategies that help brands better tell their stories and build better relationships with people toward driving brand awareness, loyalty, and purchase intent. She has been writing about tech and media since the Web 1.0 days, most recently about how the future of consumer interactions will be driven by augmented reality and wearable tech.

More