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In Today’s Papers

No Day at the Beach “Bloggers struggle with what to do about vacation.” Coming To Video Games: Live Ads

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  • No Day at the Beach
    “Bloggers struggle with what to do about vacation.”
  • Coming To Video Games: Live Ads
    “Game publisher Electronic Arts Inc. announced yesterday that it has inked deals with two ad companies that will stream live advertising into its games.”
  • Payrolls Grew by 128,000 in August
    “Hiring perked up in August as employers added 128,000 jobs, pulling down the unemployment rate to 4.7 percent and flashing a Labor Day weekend message of an economic expansion that still has staying power.”
  • California agrees on global warming bill
    “Businesses in California began to grapple with the need to reduce their greenhouse gases on Thursday following a deal on legislation that would mean mandatory caps on emissions for energy-intensive industries in the state.”
  • A woman spurned
    “The loyal St. John customer was turned off by its sexy new look and ad campaign. So now the label is trying to make amends.”
  • Back nine may soon become a Starbucks — or a subdivision
    “Golf courses are being plowed under in record numbers to make way for residential and commercial developments.”

About the author

Lynne d Johnson is a Content + Community Consultant developing content and community strategies that help brands better tell their stories and build better relationships with people toward driving brand awareness, loyalty, and purchase intent. She has been writing about tech and media since the Web 1.0 days, most recently about how the future of consumer interactions will be driven by augmented reality and wearable tech.

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