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Facebook looks to launch news programs on its Watch video platform

The company is working with around 10 existing news publishers to try out various national news show formats that would fit with its Watch program, says Axios. The social media giant is reportedly in touch with both traditional and digital-first news publishers to test daily video news features. Facebook plans to launch the news feature […]

Facebook looks to launch news programs on its Watch video platform

[Photos: courtesy of Facebook]

BY Michael Grothaus0 minute read

The company is working with around 10 existing news publishers to try out various national news show formats that would fit with its Watch program, says Axios. The social media giant is reportedly in touch with both traditional and digital-first news publishers to test daily video news features. Facebook plans to launch the news feature on its Watch program this summer and then tailor it based on feedback. When Axios approached Facebook about the program, the company’s head of news partnerships Campbell Brown said:

“Timely news video is the latest step in our strategy to make targeted investments in new types of programming on Facebook Watch . . . As part of our broader effort to support quality news on Facebook, we plan to meet with a wide range of potential partners to develop, learn, and innovate on news programming tailored to succeed in a social environment. Our early conversations have been encouraging, and we’re excited about the possibilities ahead.”

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ABOUT THE AUTHOR

Michael Grothaus is a novelist and author. He has written for Fast Company since 2013, where he's interviewed some of the tech industry’s most prominent leaders and writes about everything from Apple and artificial intelligence to the effects of technology on individuals and society. Michael’s current tech-focused areas of interest include AI, quantum computing, and the ways tech can improve the quality of life for the elderly and individuals with disabilities More


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