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Leaked email may mean iTunes is finally on the way out. It could also mean zilch

A leaked email from the Apple Music Team to music industry partners may hint that iTunes is on the way out. If true, it’s been a long time coming. The software is old, clunky, and built for a previous era in digital content consumption. And it doesn’t play well with Apple Music, which represents Apple’s … Continue reading “Leaked email may mean iTunes is finally on the way out. It could also mean zilch”

Leaked email may mean iTunes is finally on the way out. It could also mean zilch
[Photo: courtesy of Apple]
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A leaked email from the Apple Music Team to music industry partners may hint that iTunes is on the way out. If true, it’s been a long time coming. The software is old, clunky, and built for a previous era in digital content consumption. And it doesn’t play well with Apple Music, which represents Apple’s new approach to music–via subscription streaming.

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The leaked email, shared with the blog Metro, concerned the “end of iTunes LPs.” The iTunes LP format dates back to 2009 when Apple offered music publishers a way to package interactive artwork and other extras with LP downloads.

This is far from a sure sign that the end is near, however. Apple points out in the email an alternative way of downloading the bonus content, using iTunes Match. But it’s possible it could signal the start of a gradual shutdown of downloads.

About the author

Fast Company Senior Writer Mark Sullivan covers emerging technology, politics, artificial intelligence, large tech companies, and misinformation. An award-winning San Francisco-based journalist, Sullivan's work has appeared in Wired, Al Jazeera, CNN, ABC News, CNET, and many others.

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