The internet has a credibility problem as of late, and apparently Google is eager to throw resources at it. A new partnership with Poynter’s International Fact-Checking Network (IFCN) aims to expand Google’s army of fact-checkers and promote many of the best practices in fact-checking commonly adopted by news organizations like the Washington Post. Google will also commit engineering resources to building software designed to aid humans in their quest to filter out the b.s.
The Google-Poynter partnership is just the latest move by a somewhat embarrassed technology giant in the wake of outside interference and the proliferation of misinformation during the 2016 election campaign season. But just how effective this and other fact-checking efforts will be at stemming “fake news” remains an open question.JPT