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Auto parts stores better look in the rearview mirror–Amazon is coming for you

Last winter Amazon announced that it plans to sell products made by auto parts manufacturers. These products include everything from wiper blades to car batteries in the $48 billion annual auto parts market. Now there are growing fears that the e-commerce giant is about to do to the big four auto parts stores what it did […]

BY Michael Grothaus0 minute read

Last winter Amazon announced that it plans to sell products made by auto parts manufacturers. These products include everything from wiper blades to car batteries in the $48 billion annual auto parts market. Now there are growing fears that the e-commerce giant is about to do to the big four auto parts stores what it did to bookstores, reports the Commercial Appeal. Since Amazon’s announcement, the stock price of the big four auto parts resellers– AutoZone, O’Reilly Automotive, Advance Auto Parts, and Genuine Parts Co. are down 25%, 23%, 34%, and 7% respectively.

Some analysts say Amazon’s initial foray could immediately see the company take a $5 billion slice of the auto parts market–with more pain coming to the big four as Amazon continues to compete on price. Even now, Amazon is massively undercutting AutoZone, for example, on the price of a popular car battery. AutoZone sells it for $216, but Amazon customers can grab the same for just $166.

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ABOUT THE AUTHOR

Michael Grothaus is a novelist and author. He has written for Fast Company since 2013, where he's interviewed some of the tech industry’s most prominent leaders and writes about everything from Apple and artificial intelligence to the effects of technology on individuals and society. Michael’s current tech-focused areas of interest include AI, quantum computing, and the ways tech can improve the quality of life for the elderly and individuals with disabilities More


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