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  • 05.15.17

Adelante brings a different social impact model to the shoe industry

Adelante, a shoe brand founded by Peter Sacco, wants to use shoes to improve the lives of people in Guatemala, but through different means. Sacco has been working with expert craftsmen in small Guatemalan villages to develop a line of shoes that will be appealing to Americans. Using a social impact model know as the Living Well Line, the brand pays these workers a fair price for work done well, as defined by them and their families.