The Nintendo game surpassed the 25 million worldwide download threshold in only its first four days of release, reports app analyst SensorTower. That’s an impressive feat, considering the game only debuted on iOS alone and not Android, which has a larger user base. With its four-day run Super Mario Run destroys other 25 million download record holders Pokémon Go (it took 11 days to reach 25 million) and Clash Royale (12 days). And despite players and critics bemoaning the $10 price tag to unlock the entire game, SensorTower puts the paid upgrade at 2.1 million for a total take for Nintendo in the first four days of release at $21 million.
collectionsInnovation FestivalCurrent Issue
World Changing Ideas
New workplaces, new food sources, new medicine--even an entirely new economic system.
The major tech ecosystems that battle for our attention and dollars.
What’s next for hardware, software, and services.
The brave new world of automation, from AI to drones.
How our urban centers are building toward the future.
Most Creative People
See members of our Most Creative People in Business community: leaders who are shaping the future of business in creative ways.
An award-winning team of journalists, designers, and videographers who tell brand stories through Fast Company's distinctive lens.