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  • 07.19.16

NBA bringing weekly pregame show to Twitter

The National Basketball Association is bringing more video content to Twitter, including a weekly pregame show that will air exclusively on the network, Bloomberg reports. The deal will also include highlights and behind-the-scenes videos accessible through Twitter’s Vine and Periscope platforms.

Twitter previously signed a deal with the National Football League to stream Thursday night football games and is reportedly also in talks with Major League Baseball.SM