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  • 05.16.16

Fitbits shipped 3X vs. Apple Watch in Q1 (IDC)

You might say comparing Fitbits to Apple Watches is an apples-to-oranges thing. Not so fast. Fitbits are rapidly gaining smartwatch-like features, while studies show Apple Watch owners value their devices mainly for health and fitness tracking.   

IDC says 19.7 million wearables shipped in Q1, an increase of 67.2% from the 11.8 million shipped in Q1 15.MS