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Apple Watch could have a bad year

The usually accurate Apple analyst Ming-Chi Kuo thinks so, and said as much in a new research note. Kuo says Apple will sell fewer Watches this year—7.5 million—than the estimated 10.6 million devices it sold in 2015, despite the coming of the new Apple Watch 2 this spring.  The KGI Securities analyst says the smartwatch … Continue reading “Apple Watch could have a bad year”

The usually accurate Apple analyst Ming-Chi Kuo thinks so, and said as much in a new research note. Kuo says Apple will sell fewer Watches this year—7.5 million—than the estimated 10.6 million devices it sold in 2015, despite the coming of the new Apple Watch 2 this spring. 

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The KGI Securities analyst says the smartwatch market is still immature (read: people don’t know why they need one), and complains that the Watch needs more independence from the iPhone (true) and better battery life. Disagree—if the Watch had a killer app, people would forgive it for going only a day without a charge.

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About the author

Fast Company Senior Writer Mark Sullivan covers emerging technology, politics, artificial intelligence, large tech companies, and misinformation. An award-winning San Francisco-based journalist, Sullivan's work has appeared in Wired, Al Jazeera, CNN, ABC News, CNET, and many others.

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