How many rubber bands does it take to shatter a watermelon? Almost 700, apparently.
— Jesse McLaren (@McJesse) April 8, 2016
This afternoon, BuzzFeed used Facebook Live to live stream two staffers putting rubber bands around a watermelon. The stream has been viewed more than 4 million times—and more than 800,000 people tuned in. It was a touchstone moment for Facebook, I’m sure.