Skip
Current Issue
This Month's Print Issue

Follow Fast Company

We’ll come to you.

From Silent Films To Cookie Empires: The Girl Scouts' Evolving Brand

"Do a good turn" and watch this to learn how the Girl Scouts branded themselves since 1912.

When the Girl Scouts was founded, it was only eighteen girls strong. Today, that number has grown to 2 million. Not only has the organizations' numbers have grown, their business endeavors have expanded from bake sales and silent films to building a cookie empire across the nation. Still, the club's mission has remained unchanged: empower girls, do a good turn to others, and sell amazing cookies.

Take a bite of this video and learn how the Girl Scouts of America earned their business badges.

Top Videos