• 01.19.16

Why GIFs Are The Future Of Communication

The COO of Giphy talks about the genesis of a new type of visual language–the GIF—and how it’s evolving.

Adam Liebsohn, the COO of Giphy, recently sat down with Fast Company senior editor Chuck Salter at the Fast Company Innovation Festival. Find out the fascinating origins of Giphy the company, and how it came out of a broader conversation about the role of language in distilling giant ideas. Liebsohn goes into fascinating detail about how they were able to grow their company based on consumer behavior, and Giphy’s plan for the future.