Pirelli just released their 2016 calendar and it is a major game-changer. The Pirelli calendar customarily features photographs of nude or scantily clad models, but this year is completely different. Fast Company editor Kim Last explains why this is such progress and why Pirelli should be praised for pivoting their brand to celebrate notable women such as Amy Schumer, Serena Williams, and Ava DuVernay among others. What else can brands learn from the Pirelli calendar? Let us know your thoughts by using the hashtag #29thFloor.
collections
NewsletterCourses and LearningAdvertiseCurrent IssueFast Government
The future of innovation and technology in government for the greater good
Most Innovative Companies
Fast Company's annual ranking of businesses that are making an outsize impact
Most Creative People
Leaders who are shaping the future of business in creative ways
World Changing Ideas
New workplaces, new food sources, new medicine--even an entirely new economic system
Innovation By Design
Celebrating the best ideas in business
Follow us:
