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Sexual Consent Is Like A Cup Of Tea, According To This Awesome PSA

This is clearly not a complicated issue.

Sexual Consent Is Like A Cup Of Tea, According To This Awesome PSA

As just about any Brit can tell you, tea can be a cure for whatever ails you. That’s especially true in a new PSA from the Thames Valley Police for its #ConsentisEverything campaign.

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Based on a blog post by Rockstar Dinosaur Pirate Princess, and animation by Blue Seat Studios, the absurdity of any issues surrounding sexual consent are cleverly illustrated in simple stick-man animation.

The video made the round a few months ago, but good on the Thames Valley Police for picking it up as a campaign PSA. Now here’s the soundtrack to the rest of your day.

About the author

Jeff Beer is a staff editor at Fast Company, covering advertising, marketing, and brand creativity. He lives in Toronto.

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