advertisement
advertisement

From A Certain Angle, An Outdoor Beer Ad Becomes A Giant Boner Billboard

Is that a sausage on your billboard or are you just happy to pitch me?

From A Certain Angle, An Outdoor Beer Ad Becomes A Giant Boner Billboard
advertisement
advertisement

So you’re driving down the road in Costa Rica and, as the cars and billboards pass you by, you glance into the rearview and spot something. It’s…no, that’s not what it is. Is it? No. Can’t be. Wait, maybe?

advertisement

From the opposite side, a perfectly pedestrian billboard for Costa Rican beer Republica Parrillera Pilsen featuring a perfectly normal grilled sausage, looks like something else altogether. A giant billboard boner. A Ramsay Bolton dinner party favor. Call it whatever you want but it certainly doesn’t look like it’s selling beer.

[via Reddit]

About the author

Jeff Beer is a staff editor at Fast Company, covering advertising, marketing, and brand creativity.

More